J. Crew's in-store display is always an excellent resource for learning about style and new looks, along with "Jenna's Picks" which expresses her mix-and-match sensibility. Many brands are starting their own blogs to not only showcase their looks but to talk about their looks as well. Jenna Lyon's, J. Crew's president and executive creative director broke the news at Lucky Magazine's first Fashion and Beauty Blog Conference on Feb. 8. At the conference, she said so innocently, "do you start an RSS feed or do you follow an RSS feed?" She has turned the brand into a rare creation but it's a good thing she has recruited people to help start up this blog;) I can't wait till it launches so I can get inside the brain of J. Crew!